Anheuser-Busch InBev has taken a lighter approach to delivering a cease and desist letter to an upstart craft brewer, opting to send in the town crier to deliver their request that it refrain from using the trademark DILLY DILLY that is used to promote its Bud Light beer. While the message was clear, the mode of delivery and the offer of two tickets to attend the Super Bowl will likely promote a positive image of a company protecting its trademark rights.
< IP News
NOT LEGAL ADVICE.
Information made available on this website in any form is for information purposes only. It is not, and should not be taken as legal advice. You should not rely on, or take or fail to take any action, based upon this information. Never disregard professional legal advice or delay in seeking legal advice because of something you have read on this website. Oyen Wiggs Green & Mutala LLP professionals will be pleased to discuss resolutions to specific legal concerns you may have.